Pune based marketing agency Public Media Solution has secured the mandate to enhance the brand presence of Delhi based healthcare facility Must and More Diagnostic Centre. Must and More Diagnostic Centre, recognised for its 24-hour operations and comprehensive diagnostic services ranging from pathology to radiology and imaging, aims to fortify its position as the leading destination for..Read More 16 April 2024
UK financial services firm Buchanan Communications is joining Burson, expanding the number of brands under the new agency’s umbrella. Buchanan becomes part of Burson immediately. The agency, which WPP acquired in 1997, provides private and public companies services including capital market advisory on transactions including M&A..Read More
16 April 2024
Flovie Martins has shared a significant milestone in her career journey. In her social post, she has announced her new role as the Head of Corporate Communications and Corporate Social Responsibility at Sanofi's Consumer Healthcare Company. Sanofi, a renowned global healthcare brand known for its innovative pharmaceutical solutions, has ..Read More
16 April 2024
Whether it's guiding a new generation of employees pr battling constant industry challenges, women leaders are the true epitome of how to make progress in the dynamic PR industry in the most difficult of circumstances. So, to celebrate the spirit of the women leaders who are breaking barriers in the PR and Corp Comm industry, exchange4me..Read More
16 April 2024
Savvytree, a Digital Marketing Agency in Delhi, has announced the launch of two initiatives: Savvytree Studio and Savvytree Digital. These initiatives stand for a step forward in terms of providing immersive experiences that are customized for both brand enhancement and skill development. Savvytree Studio emerges as the solution fo..Read More
16 April 2024
Havas Media Network India has appointed Anand Kumar as President – South, Havas Media India to spearhead the operations in the southern markets. Anand will be based out of Bengaluru and report to Uday Mohan, Managing Director, Havas Media India, and will work closely with the core leadership team of the agency. Anand comes with an ..Read More
15 April 2024
Kaizzen, an Indian public relations firn with a global footprint, recently celebrated its 16th anniversary. In celebration of this milestone, Founder and CEO Vineet Handa took a trip down memory lane to reminisce about the past, deliberate on the present, and reflect on the company's future. With even bigger ambitions on the horizon, Kai..Read More
15 April 2024
Silver Spun Brand Solutions, a leading homegrown integrated marketing communications firm, is excited to expand its marketing communications services by adding influencer marketing initiatives. Founded in 2015, Silver Spun has established itself as an active player in the marcom industry, popular for its innovative approaches and bespoke..Read More
15 April 2024
Ogilvy has expanded its North America leadership team with the appointment of Golin’s Jenn Bins as North America brand PR lead for Coca-Cola. In the newly created executive VP role, Bins will be part of WPP Open X, the integrated agency team WPP created to handle Coca-Cola work. She is tasked with working within Open X to dee..Read More
15 April 2024
Throughout the years, the art of public relations (PR) has flourished in storytelling, setting narratives that reverberate with the targeted recipient groups and establish mass perceptiveness. However, as Artificial Intelligence (AI) emerges and keeps at its rapid growth, PR has been experiencing the unfolding of a brand new chapter. Gen..Read More
15 April 2024
India's Esports and online gaming sector is experiencing explosive growth. With hundreds of millions embracing online gaming and the esports sector experiencing explosive growth, the potential for Esports brands and online gaming companies is undeniable. However, reaching this massive and diverse audience effectively presents a unique ch..Read More
15 April 2024
Book publisher The Folio Society has hired Diffusion as its PR agency of record. Folio, which publishes illustrated hardbacks, has charged Diffusion with highlighting its mission of making its books — classics, contemporary and children’s — into works of art through detailed design and craftsmanship. Through media..Read More
12 April 2024
The PR and Corp Comm is a dynamic, fast-paced industry, and it's the innovative, out-of-the-box campaigns led by professionals that create an impact and take the industry forward with their fresh ideas, innovative approaches, and the drive to reshape its landscape. Well, here's the goood news: We're thrilled to announce that nomina..Read More
12 April 2024
Over the past three years, Verve Media has remained dedicated to creating strategy-driven videos that reflect True North’s vision and values, ensuring ongoing audience engagement. Moving forward, Verve Media will continue pushing creative boundaries to further elevate True North’s brand presence through captivating visual sto..Read More
12 April 2024
This mandate is a step towards uplifting the brand with marketing communication. By showcasing its authentic cuisine, iVIPANAN will not only help Jalaram Khichdi penetrate new markets but also enhance its reputation in the digital marketing industry. The consultancy and service part will aim to generate more sales conversions, whereas th..Read More
12 April 2024
World’s first social media network, ChatWise is to be jointly launched in the UK and India on the 17th of April. It will introduce a paradigm shift in social media by offering users an unprecedented level of ownership and influence over the company. Developed in the tech hub of Cambridge, UK by British Indian promoters, ChatWise of..Read More
12 April 2024
The Academy has won the Tinder UK PR retainer account after a competitive pitch, PRovoke Media has learned. The agency – which was set up 10 years ago by Mitch Kaye and Dan Glover – will be working on creative earned media campaigns for the dating app giant’s UK market. A Tinder spokesperson confirmed the appointment. I..Read More
10 April 2024
The One Club for Creativity, the world’s foremost non-profit organization whose mission is to support and celebrate the global creative community, today announced the esteemed group of advertising, design, and education innovators named to be 2024 inductees into the Creative Hall of Fame in September. The Creative Hall of Fame has ..Read More
10 April 2024
Public relations professional Maria Mishra has joined Concept PR India as its Group Head, as per her latest LinkedIn post. Previously, Mishra was the Communications Director at Lintas Live for close to 10 yeards. The PR executive has over 20 years of experience in media relations, brand building and reputation management. She has also wo..Read More
10 April 2024
Amazon has shortlisted IPG Mediabrands, WPP and Omnicom Media Group inits global media pitch process, according to media reports. Considered to be one of the biggest media accounts globally, Amazo spent $20.6 billion in 2022. According to Campaign US, the brief for the account was issued in March. The IPG Mediabrands' Initiative won the ..Read More
10 April 2024
Today on the keynote stage at Google Cloud Next, WPP and Google Cloud announced a new collaboration that will redefine marketing through the integration of Google's Gemini models with WPP Open, WPP's intelligent marketing operating system used by more than 35,000 of its people and adopted by key clients including The Coca-Cola Company, L..Read More
10 April 2024
Crosshairs Communication bagged the French Luxury skincare brand, L’Occitane en Provence in India. With a widespread presence across the globe, L’Occitane has built a loyal following of skincare enthusiasts and aficionados with diverse skincare, body care, and fragrance products crafted with love. Award-winning Public Relatio..Read More
09 April 2024
Sue Hardwick and Angela Oakes, the co-founders of networking and mentoring organisation Global Women in PR, are among this year’s recipients of the PRovoke Media Individual Achievement SABRE Award. Hardwick (pictured, left) will be presented with the award on behalf of both herself and, posthumously, Oakes (right), at the EMEA SABR..Read More
09 April 2024
Three Cheers PR today announced that it has been named PR agency of record for TINCUP Mountain Whiskey, part of Proximo Spirits' portfolio. The assignment follows the fast-growing alcohol-specialist agency's winning Stranahan's Colorado Whiskey, also owned by Proximo Spirits, after a competitive review last fall.TINCUP takes its inspirat..Read More
09 April 2024
Prohed, the digital marketing agency has secured the digital mandate to enhance the performance marketing strategies for the Indian Institute of Commerce Lakshya. This partnership has marked a significant milestone for both parties, as Prohed’s expertise in the digital marketing landscape has helped the institute boost their online..Read More
09 April 2024
Gerry Murray, research director, IDC’s Enterprise Marketing Technology practice, said, “In the next five years, GenAI will advance to the point where it will handle more than 40% of the work of specific marketing roles. Because of the rapid evolution of GenAI capabilities, marketing leaders will have to prepare their staff fo..Read More
09 April 2024
The India Chapter of the International Advertising Association (IAA) hosted the 14th edition of its annual property, the Olive Crown Awards 2024, on 5th April at the ITC Grand Central, Parel, Mumbai. The awards acknowledged the remarkable work of those individuals and corporates who drove the message of sustainability or ‘green adv..Read More
08 April 2024
Jim Donaldson, who led FleishmanHillard in the UK and Middle East for nine years until his departure last year, will be honoured with the PRovoke Media Individual Achievement SABRE Award at the EMEA SABRE Awards in London on 17 April. Over this 35-year career in PR, Donaldson has led some of the biggest agencies in the world, working acr..Read More
08 April 2024
The new facility is specially designed to support the International SOS client-centric approach, helping companies and governments mitigate medical and security risks faced by their employees deployed abroad. The site hosts an occupational health(OH) clinic providing the full suite of Occupational, Medical and Assistance Services to thei..Read More
08 April 2024
Galaxy Health and Allied Insurance Company Ltd has named Ganesh Ramachandran as its new Head of Media & Communications. He previously worked as General Manager – Media at Star Health and Allied Insurance Co. Ltd. Updating the new position on his LinkedIn handle, Ramachandran shared, “I’m happy to share that I’..Read More
08 April 2024
Google will erase billions of data entries related to users' private browsing habits as part of a privacy lawsuit settlement, according to a report by The Indian Express. The proposed agreement mandates Google to implement some alterations, such as blocking third-party cookie tracking within Chrome browser's incognito mode. The settlemen..Read More
08 April 2024