Weaponless Victory

Battle a crisis head on, learn from it and design your own crisis management plan using this 10-step process

In the midst of COVID-19, every organization has become a crisis communicator. Restaurants are turning to social media to encourage customers to dine local. Airports have pivoted from messages of passenger growth and infrastructure investment to a focus on health and safety. Retail stores are using social media, websites and old-fashioned signage to reassure customers that they are taking appropriate measures to prevent the spread of the virus. Sure, some organizations have crisis communication plans or PR agencies they can turn to when the unexpected happens. But what can your organization do if it doesn’t have a plan?  10-step process below to meet any crisis head on, and, when the crisis is over, take the knowledge you gained and create your own fool-proof plan.

Read more:https://www.prdaily.com/10-crisis-communications-steps-when-you-dont-have-a-plan/?utm_source=RDH&utm_medium=email&utm_campaign=RDH+(2020-07-16)&utm_content=article+title&utm_term=2