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Audi India Appoints BBH

BBH will be the lead agency of Audi India, handling mainline and digital work

Audi India announced the appointment of BBH as its lead agency in India, handling mainline and digital work. The appointment follows a multi-agency pitch which took place towards the end of 2018. BBH and Audi’s global partnership goes back 37 years with the brand being BBH London’s founding client in 1982. The alliance has birthed the iconic ‘Vorsprung durch Technik’, a line and ethos that is still used today and sits at the heart of every piece of communication from the brand. In 2018, BBH London won the Grand Prix at IPA Effectiveness Awards for their work on the brand.

Saatchi & Saatchi Rebrands

Saatchi & Saatchi Focus rechristened to Publicis Health and Publicis Business

Building on the Publicis Groupe philosophy of Power of One, with customers at the centre of everything they do, Saatchi & Saatchi Focus, an award-winning, specialist knowledge-based communication agency has officially been rechristened to Publicis Health & Publicis Business. Their B2B, IT, Talent and Healthcare communication expertise over the last 20 years will add to Publicis Groupe’s comprehensive offerings to clients, which include creative, digital, PR, activation and production services, as well as media and digital transformation. Publicis Health will support the health and wellness verticals for the agency and would function out of its offices in Mumbai and Bangalore.

Weber Shandwick Appoints Nikhil Dey

Dey will be part of the firm’s India leadership board, working with senior leadership as Vice Chair

Weber Shandwick, one of the world's leading global communications and marketing solutions firms, today announced the appointment of Nikhil Dey as vice chair of the firm’s India operations. Dey will focus on shaping the firm’s employee experience, strengthening existing client relationships and creating opportunities for global clients in India. Dey will be part of the firm’s India leadership board, working with senior leadership across the Asia Pacific region – including Valerie Pinto, CEO of Weber Shandwick India – to build synergies and service outcomes. Nikhil, with his unmatched knowledge and expertise, will help us further build our culture of creativity and collaboration.

iMARS Collaborates with PR24x7

iMARS Signed an Agreement on Collaboration with PR24x7 Network Limited for India Market

iMARS Communications signed an Agreement on Collaboration and Cooperation with PR24x7 Network Limited, a leading media relations company the headquartered at Indore, Mumbai and all over India. The companies agreed on joint activities for communication support of Indian companies entering the Russian market, and about companies from Russia and the CIS entering the India market.“We at PR24x7 are delighted to join hands with iMars. It’s our pleasure to collaborate with a like-minded independent, multi-discipline communications & public relations agency. We are hopeful that this collaboration will open many new avenues of business and learning for both of us,” said Atul Malikram, Founder PR24x7.

Kantar, Consolidating its Brands

Kantar merges all brands under single name as WPP's merger plans continue effective from April 2019

The WPP-owned data and insights firm Kantar will function under a single brand name “Kantar" effective April 2019, as it does away with its sub-brands across markets . The changes will be effective worldwide, where the company currently functions under Kantar Consulting, Kantar Health, Kantar IMRB, Kantar Media, Kantar Millward Brown, Kantar Public, Kantar TNS, Kantar Worldpanel and Lightspeed brands that provide insights and research to various industries. The varied brand names will be retired and all the services will now be offered under Kantar, the London-headquartered company said in a statement on March 18. In India, the changes will reflect in all the brands except for Consulting and Kantar Media that do not operate in the country yet.

Cannes Lions

The Cannes Lions International Festival of Creativity honours Jeff Goodby & Rich Silverstein with the Lion of St. Mark

Jeff Goodby and Rich Silverstein, founders of Goodby Silverstein & Partners, will be honoured with the Lion of St. Mark Award at the 2019 Festival. “The Lion of St. Mark is a special award that honours those who have made a significant and outstanding contribution to creativity in advertising and communications over a lifelong career. Jeff and Rich have had such a profound influence, not only through their much celebrated and creatively ground-breaking work but also by inspiring others to create great work too. Their legacy is truly remarkable, and we’re delighted to celebrate and reward them for their achievements,” said Philip Thomas, Chairman of Cannes Lions.

First Partners Wins Dr. Oetker India

First Partners Communications has won the Public Relations mandate for Dr. Oetker in India

The mandate was awarded after a multi-agency pitching process. The appointment of First Partners as the company’s partner is intended to strengthen its communication efforts. The PR mandate extends over digital and traditional media domains along with innovative influencer and stakeholder programs to help crystallize the corporate and brand initiatives of Dr. Oetker and its sub-brand FunFoods.

On the appointment, Mr. Devarshy R. Ganguly, VP- Marketing, Dr. Oetker India said, “As the leading brand in Western comfort food category in India, we were looking for a communications team that shares our enthusiasm and zeal to grow the category. We found that in First Partners and are happy to bring them on board as our communications partner. We are confident that they will be instrumental in driving our business and brand communication.”

Speaking on the appointment, Atul Ahluwalia, Founding Partner, First Partners, said “We are delighted to be a part of Dr. Oetker in this important juncture of their India journey. FunFoods by Dr. Oetker is a household brand in India and it is necessary to build and extend this enviable connect with audiences in the new, young and innovative India. We look forward to a long and successful association with Dr. Oetker.”

About First Partners

First Partners is a full-service communications consultancy which specializes in integrating communication solutions with a single-minded focus on delivering business outcomes. First Partners team comprises of senior experts with experience in managing complex communication assignments for Fortune 500 companies and leading Indian corporates. The firm has offices in Noida, Gurugram, Mumbai, Bangalore, Chennai and Kolkata, with the execution delivery network totalling to 31 cities across India.

About The Oetker Group

Oetker Group is a German conglomerate established in 1891. Today, with five different business divisions namely continental pleasure food, beer, sparkling wine, banking, hotel collection and about 26,000 employees, it is Germany’s largest family owned diversified industrial groups with a turnover of over Euro 6 Bn. The food brand Dr. Oetker is the global leader in Thin crust Pizza, European leader in Home Baking & Muesli categories and is present in more than 50 countries across the world.

Dr. Oetker India, established in 2008, is the retail market leader in Western Sauces & Spreads with its FunFoods sub-brand.

DIPR, all set in Jammu

The centres will operate through an effective e-platform with widespread linkage for dissemination of election news

The Department of Information and Public Relations (DIPR) has established media centres at Srinagar and Jammu as well as at district headquarters for smooth dissemination of information during the general elections-2019. The centres will operate through an effective e-platform with widespread linkage for dissemination of news and real time information about the election process and related activities. These centres will function from Media Complex Directorate of Information Jammu and Media Complex Directorate of Information Srinagar.