Skribe

CHAI TIME.

A little business chit chat to spice up your day, easily exchanged over a quick chai.

EXPAND YOUR BRAND'S REACH

The focus is on results when all parts of your PR engine are informed and aligned
from the first touch to the next point of engagement.

Chai Time

EGI shows solidarity with FIR-facing journalist Supriya Sharma

The Editors Guild of India (EGI) condemned an FIR against Supriya Sharma, news portal Scroll’s Executive Editor over her coverage of a Varanasi village

The Editors Guild of India Friday expressed concern over the FIR against news portal Scroll’s Executive Editor Supriya Sharma and its Chief Editor over a report published from Varanasi’s Domari village, calling it an “overreaction” that “will seriously undermine freedom of the media”. The Guild stated that the use of the sections of IPC and the SC/ST Act, and “criminal provisions of the law against journalists has now become an unhealthy and despicable trend that has no place in any vibrant democracy.”

New media policy empowers J&K to decide what’s “fake” news

The policy allows Jammu & Kashmir (J&K) administration to hound the newspaper and its key staff, allowing it to take legal action against them if found guilty after background verification

The new media policy announced by the J&K administration on June 2 gives it powers to decide what is “fake”, “unethical” or “anti-national” news, and to take legal action against the journalist or media organisation concerned, including stopping government advertisements and sharing information with security agencies. “J&K has significant law and order and security considerations, it has been fighting a proxy war supported and abetted from across the border,” reads the 50-page policy document that mostly deals with government advertisements to news organisations, adding, “In such a situation, it is extremely important that the efforts of anti-social and anti-national elements to disturb peace are thwarted.”

CNBC-TV18 answers Investors queries via #AskCNBCTV18

CNBC-TV18 with an objective to raise awareness on its implications on the market and investments presented an expert-led knowledge sharing experience to its audience

Through its show ‘Your Investment Guide’ the channel interacted with top Mutual Fund houses and brought together industry experts to address significant issues related to the ongoing market mayhem.

In a bid to aid its audience in identifying the right options available for long term wealth creation opportunities and resolve their queries, the platform launched a #AskCNBCTV18 digital campaign across its social media platforms.

#Lokmatfamilybesthain, keeps Employees Engaged

The initiative engaged with all employees by creating an environment of social engagement and connection amongst teams members

Lokmat, the No.1 newspaper of Maharashtra has decided to keep their employees and their families meaningfully engaged during the lockdown and self-isolation. As the world battles the biggest public health crisis and a 21 day lockdown period to contain the spread of the novel coronavirus, Lokmat Media has started various initiatives across all their locations to ensure that its employees, their families and readers are mentally fit, motivated, stay away from the monotony and are engaged and valued.

Increase in Cumulative Audience of Network18 News Channels

Avinash Kaul, CEO – Television News, Network18, spoke about the programming strategy, keeping the news flow going with the staggered workforce and more

TV viewership is soaring by the day but is that reflecting on ad bills? Perhaps not. In spite of unprecedented viewership numbers, television news media is putting up a brave front to deal with staggered workforce on one side and low advertiser sentiment on the other.

Network18 Announces Key Elevations for TV & Digital arms

Smriti Mehra elevated as COO, Business News Cluster; Preeti Sahni COO, Forbes India; Azim Lalani COO, Brand Solutions & Convergence

Network18 has announced several key elevations and appointments. The appointments are with respect to the organization’s TV and digital arms.

Smriti Mehra has been elevated as COO, Business News Cluster, and will be responsible for the P&L of this cluster along with the P&L of CNBC digital as well as Display and Focus revenue for her cluster.

Sohan Singh will be handling the Display business of the Business News cluster as well as English News and will report to Mehra.

NBF Requests MIB to not stop TV ratings

In a letter to Prakash Javadekar, MIB, NBF President Arnab Goswami explained that the move will stymie the work done by news channels during the COVID-19 crisis

News Broadcasters Federation (NBF) President Arnab Goswami has penned a letter to Minister of Information and Broadcasting Prakash Javadekar, requesting him to disallow attempts made by certain parties to stop news channels from publishing ratings measured by the BARC during the Coronavirus crisis. Goswami informed that these efforts were being falsely made in the name of the news broadcasting industry of India.

In the letter, the NBF President mentioned the tireless work done by broadcasters, which has won the praise of the Prime Minister in his recent video conference with owners and editors of some news channels.

Mathrubhumi Educates Readers about its Efforts

Mathrubhumi has rolled out a video to educate readers about the efforts they have taken to ensure the hygienic production of their newspapers

The print medium is the victim of misinformation campaigns and rumours spread on social media making the false claim that newspapers too can spread COVID-19 infection. Mathrubhumi wishes to break this myth and educate all our constituents about our unswerving commitment to their welfare. Mathrubhumi has produced a video, which depicts their efforts to ensure the hygienic production of the paper.

The video showcases the hands-free, automated process of printing; and mechanised sanitised wrapping and bundling. We are also following strict protocol in the distribution of our newspaper.